Hoellisch Consulting GmbH 2012 - today
Responsible for evaluating business opportunities, technology development and Business Development in Asia and Europe.
Facilitate technology cooperation and partnerships for Self driving car technology (Ultrasonic, Camera, Radar and Sensor Fusion) for Level 2, Level 3 and Level 4 cars
Cooperation in Electric Car development and components
Work with companies and their representatives on business development and revenue growth world wide
Identifying suppliers and sales partners for European and Asian companies.
Supplier and partnership development and coordination for OEM and Tier 1 suppliers
Semiconductor, Software, Hardware, Engineering services
“Technology scout” for OEM and Tier 1 to identify “hidden champions” in technology
This includes technology, hardware, software, production, engineering services
M&A activities (Turn Key solution, Joined Ventures, Cooperation, Technology transfer and acquisition)
Coordinate set-up international cooperation between OEM, Tier 1, Tier 2 and Engineering Service companies as well as technology providers
Supplier pre-evaluation and selection for OEM’s
Coordinate and organize OEM Audits at Tier 1 suppliers
Company introduction at OEM, visit organization, Audit preparation and organization
Support to set-up internal company structure and establish appropriate sales channels
Review existing products and product roadmap to understand differentiation and added value
Evaluating market acceptance and competition status in focus countries
Company profile, product presentation, company and product illustration in focus countries, product roadmap development
Feedback status and needs required to establish products in the target market and area
Support to find and establish local offices (sales, key account management, design, …)
Cultural training to understand business behavior in different countries
Accomplish the process in Asia and international for supplier development
Market investigation about new technology trends and local requirements in Europe/US/Asia for OEM’s and Tier’s
Executive Management Level meetings and presentations at European and Asian OEM’s and Tier’s
Coverage of global E/E architecture development project from partner research through execution of program
Customer portfolio: 25% Europe, 50% China, 25% Korea
Elmos AG 2008 –2012
Member of the Board for Sales, IC Design, Test and Business Management
Responsible for planning and orchestrating the transformation of Elmos from a Europe-focused Automotive ASIC supplier into an ASIC and ASSP supplier for Automotive, Industrial and Consumer Electronic customers world-wide.
Established a business management & product line organization with well-developed internal structure and processes, e.g. seven product lines with product line managers, project leaders, definers, strategic application engineers and new design resources including M&A
Products: Ultrasonic Sensors, Pressure Sensors, Tire Pressure Monitoring System, Brushless DC Motor Drivers, Interfaces (CAN, LIN, Flexray, Partial CAN), Passive Infra Red Sensors, Proximity and Gesture Control sensors, …
Applications: Ultrasonic Park Assistance Systems including Automatic Parking, several airbag platforms, HVAC systems FLAP control for air flow control units, Body Control Units,
Customers: Audi, Volkswagen, BMW, Daimler, GM, Valeo, Continental, Autoliv, General Electric, Johnson Controls, Delphi, Preh, Webasto, Hyundai, Mobis, Kefico, Mando, Autron, Tung Thih Electron(TTE), Desay, Coligen, HSAE, Whetron, Longhorn, …
Masterminded an Asian market and customer penetration plan and established the Asian offices,
Set-up 3 offices in Asia (Korea, China, Singapore)
Interviewed key people and hired most talented people
Hired international people for inter cultural networking and customer support
Established Business Plan for every country including focus application, account penetration plan and product design-in strategy
Growing the turnover in Asian from 4% to 20% of the revenue within 4 years
Devised and executed the global and local distribution strategy for US, Europe and Asia: signed-off 5 new distributors; trained dedicated staff; won designs within 9 months
Set distribution area, Application and product assignment
Assigned dedicated resources for products and customers
Maxim Integrated Products 1993 – 2008
Director Automotive BU, Europe and US 2006 – 2008
Responsible for developing a long range plan (LRP) for European and US Automotive customers, addressing a revenue plan for FY09-FY13.
Drove execution of the LRP with focus on customer relationships, project identification, product launches, design execution, design-in and price negotiation
Identified strategic platforms at OEMs and Tier 1s and executed design wins
Regional Business Manager Europe, Automotive Business Unit 2004 – 2008
Responsible for building the Automotive Business Unit with local sales, apps organization and business management.
Regional Business Manager Europe, Standard Products Business Unit 1999 – 2004
Responsible for establishing a European-based business unit organization with local sales, application and business management for the Standard Products Business Unit including six product lines: Interface, Switches, Power Supplies, OpAmps, Video and Audio Products.
Corporate Field Application Engineer, Field Application Engineer 1993 – 1999
SAWI Electronic (Austria) - Military and Industrial Equipment 1992 – 1993
Hardware Design Engineer